On April 24 in Almaty, the VI International Conference “HR Brand Central Asia” — a major event by HeadHunter — brought together HR leaders from across the region. Over 48 companies from Kazakhstan, Uzbekistan, and Kyrgyzstan participated, focusing on HR challenges and trends, engaging Generation Z and Alpha, implementing ESG practices, HR analytics, employee well‑being, and, of course, technology.
Awara IT was delighted to be part of this gathering. Yulia Iostman, Awara IT’s Business Development Director, led an interactive business game on integrating AI into HR processes. Gulvira Dzhumabekova, Business Development Manager, also joined the event. Together with attendees, we explored how AI can streamline recruitment, accelerate onboarding, and boost employee engagement. The format was dynamic and highly interactive.
For us, this day reaffirmed that HR and technology aren’t opposites but a powerful alliance capable of transforming culture and business.
Thank you to the organizers, participants, and everyone who made this event possible!
We look forward to meeting again — at new heights of HR and AI!